How railway industry and cultural and heritage bodies develop innovative methods in order to develop knowledge and sustain railtourism attractiveness ? What tools can be designed to create quality and valuable experiences for the rail passengers ? This event is developed as a disseminating event of two european research and development projects : Railtoland Erasmus and Toprail. Both offer a common webinar, meant as a divulgation research event, in order to present recent results and to strengthen cooperation among the key stakeholders in the fields of rail industry, tourism and culture, and to compares the best practices in the tourism rail sector all around the world.

Presentation

How railway industry and cultural and heritage bodies develop innovative methods in order to develop knowledge and sustain railtourism attractiveness ? What tools can be designed to create quality and valuable experiences for the rail passengers ? 

This event is developed as a disseminating event of two european research and development projects. Railtoland Erasmus associates six universities in a virtual lab for vision from rail approach from cognitive science, computering and cultural studies. Toprail is the International Railway Union programme which coordonates railway tourism passenger experience innovation projects.

Both offer a common webinar, meant as a divulgation research event, in order to present recent results and to strengthen cooperation among the key stakeholders in the fields of rail industry, tourism and culture, and to compares the best practices in the tourism rail sector all around the world.

Program

• 14.00 : TOPRAIL (Carlos Casas, Chairman) and RAILTOLAND R (Claza Zamorano U. Politecnica. Madrid) projects and results

14.30 : How railway companies enhance the railtourist perception and experience

(V. Perez UIC moderator)

• M. Van Hagen, NS Netherlands, Rail passenger experience and needs revisited
• N. Morgani, SNCF Research&Innovation, How cognitive psychology and behavioural science illuminate passenger experience
• JC. Gouveia, CP Innovation for strategic planning, Digital tool to add value to train cruises

15.45 : UNESCO landscapes as a resource for rail tourism

(N. Baron univ. Eiffel Moderator)

• A. Abdollahi, RAI, Why was the transiranian railway labelled by UNESCO ?
• JA. Rivalrola, Incarail, The 360° Machu Picchu train and how it promotes and protects heritage site
• E. Kirill, RZDTour, Le tourisme et la culture, leviers pour valoriser et préserver les infrastructures (pont sur le Ienisseï)
• K. Wijnnobel (Fedecrail), L’orientation touristique des musées ferroviaires en Europe
• M. Garrec (Cornwall County), Railtourism, territorial planning and local sustainability

Information

Register for free before 20th of october 2021 at at website page to get ZOOM link : https://uic.org/events/railway-and-tourism-a-cultural-perspective